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The Principles of a Good Website Design

June 30, 2020

Any successful website out there is made up of various useful concepts to make its web design efficient and unforgettable to those who will navigate it. Yes, designing a website is a challenging task. However, thinking beyond the box might be beneficial. Using your creativity and thinking about the future could help you come up with something unique.

Here are some helpful tips to help you create the website you've always wanted. 

1. Easy To Navigate

 “Almost everyone (94%) says easy navigation is the most important website feature”, A survey conducted by Clutch. Couldn’t be true enough. Nobody likes to visit a messy and difficult-to-navigate website. Keep in mind that not everyone who visits your website is technically savvy. The paths to your site's sections and information should be obvious and simple to follow. Below are the guides for easy website navigation:

Implement the above-mentioned key points and take inspiration from famous websites online. 

2. Adaptable design

Let's start with the fundamentals. Responsive design refers to the creation of a website/webpage that is compatible with all smartphones, PCs, laptops, and other display devices, regardless of their aspect ratios. Right measurement, the height, and width of a display device are referred to as its aspect ratio. Many users right now access websites through mobile phones. As a result, website designers should react by creating a mobile version of their site. It should be compatible with a wide range of mobile phone brands, rather than only the most well-known smartphone brands such as the iPhone and Samsung. Consider other brand users as well.

Consider these tips for responsive design:

3. Keep a color scheme and visuals engaging

A good color mix attracts users, however, a bad color combination can distract them. This necessitates the selection of a suitable color palette for your website, which can create a pleasant atmosphere and thus have a positive impression on visitors. Every design element should reflect and communicate the identity of a brand. Photos, pictures, and other images break up the web page and balance out the text, giving the eyes a break from reading.

Colors often have tradeoffs. Checking to see if the color you chose is well-liked by others is beneficial. Because some colors may work well with a particular text while others may not, consistency is essential. Using white spaces and tones may help your website avoid too much visual clutter and mess. Focus on 3 to 4 tones for your website design. It gives more attraction and appeal to a site and gives your design a clear impression. Also making use of too many vibrant images is restricted. This mandates the selection of an appropriate color palette for your website, which can help to generate a pleasant ambiance and hence a positive impression on visitors.

4. User-friendly interface

All users interact with the system using a user interface, acting as a link between the user and the system. Having a good UI, more users will want to stay and spend more time accessing. It’s the job of the designer to make it user-friendly by keeping it looking clean and fresh.  A good UI have these qualities:

Here are some critical questions to ask yourself in designing a website and to maintain a good UI: 

5. Never loading

Who wouldn’t want a quick-loading website? It creates a stress-free atmosphere for users. We all know that no person would want to access websites that take too much time to load. We can achieve this by optimizing the image sizes, combining code into a Central CSS or JavaScript file because it reduces requests from HTTP. Also, don’t forget to compress HTML, Javascript, and CSS to enhance the loading speed.

“The performance of the website must be smooth as butter, not slow as a sloth (that’s a terrible example).” Bad website performance will greatly create a bad impression of the company. Act and think wisely. Website testing tools, like Pingdom Tools, can help you test the speed of your website. 

6. Accept feedback

Knowing what’s going on inside the system or website is necessary. Feedback is a form of response to a task, an event after it has been completed or still in the process of being completed. An example scenario: You're utilizing a website to do some online transactions, and you have no understanding of what's going on in the system. Suddenly, you receive an email informing you that the transaction has failed. You should be thinking of different possibilities that are going to happen. These scenarios can be avoided. 

It would have been better if the website provides suitable feedback regarding the transaction failure or the reason that caused it. Internet connection issues, a money limit in your bank or might be just a minor technical glitch of the website. Having progress feedback is the beneficial part of the design. 

7. Be authentic

Users are well-informed. They are able to see through flimsy marketing lingos, they expect brands to be authentic and reliable. An appealing website should match its authenticity and design. Some websites’ content is just too good to be true, and it never feels nice seeing one. 

So, entrust your website design to a professional one. These different principles may help you develop user-friendly websites. Without these guides, it can certainly be hard to achieve and develop a good and spontaneous website. Just remember that a website with excellent usability and user-friendliness will always flourish in the real world.

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